As a few of you.....anyone out there? lol know
Scott Reynolds and I have been having an ongoing discussion on a different thread about such things as
twitter, the "dreaded" list as well as being burned with affiliate marketing and I should add, multi level marketing ( there is a distinct difference by the way)
Scott and myself (as well as others I am sure) question the aspect of list building as well as the whole concept (?) of being an affiliate or promoting affiliate products or services in general.
I think that as owners or in the administrative part of businesses, we have fallen down on our job in some regards and we need to smarten up!
In this current economic climate, it seems that we the owners require of our affiliates a bachelorette, an instant messalogy, and a masters degree in social networkology and if we are honest we expect our affiliates if they are females a doctorate in flirtation and from our males the "hawkers" mentality of sell sell sell. I think it is way overdue that we as owners teach the affiliates to be knowledgeable in the many different areas of the industry and put the well being and even the financial responsibilities at the forefront of their many obligations. Its all about people and its all about having a conscience and the moral ethics to build a good relationship with our front line workers.
Many of the affiliates that we are talking to have been so burned by the business of affiliate marketing as well as having been indoctrinated to do as they do, without thought.. that as Scott said to me, everyone is running away. Where does the fault lie? As owners we need to take some responsibility in what we are doing or have done and as people who want to make that extra income, they need to stop and examine what they are doing, the whys and the hows.
It is so easy to get sucked into that next pie in the sky and it is easy to fall into the statistical trap of..if we promote this or that....if we get a thousand people on a list...then surely I will make the money! WRONG!
As you can see by the subject line of this thread - How Did You Score? I have come across a quiz that I think will prove useful to many ( or at least that is my hope). To start turning things around, we need to start using some common sense and to also learn about the business of marketing. I invite you to take this quiz and see how you did, there really are no winners or losers in this quiz, just a way to maybe start thinking things in a different way.
I would love your feed back. Share how you did and maybe even tell others to come here and take the quiz for themselves.
READY?
1.
You are approached online by a very chatty fellow who apparently can barely stop jumping around about some e-book hes just discovered. ” Its full of SO much helpful and INTERESTING information on making money online that, instead of going out and doing whatever it was that he read in the e-book that’s making him practically p** in his pants, he instead decided to go out and completely waste his own time by looking for newbie strangers who look to need a helping hand.
He claims that he can get you this incredible piece of e-book material for but a mere $60.00 since he knows a guy, that knew a guy… or something blah, blah, blah. On the other hand, you were about to drop that $300 on a campaign you'd been researching and tweaking up until launch time. You figure that the e-book this guy’s talking about HAS to be good with the way hes been going on. Either that or he just had too much coffee or something…
Balls in your court, champ. What do you do?
A. Roll the dice and spend your $60 on this once-in-a-lifetime e-book that you've been bombarded with so much information about.
B. Tell him he can take his e-book on how to sign up for an account with Adwords and shove it ..where?
C. Inform him that you're going to need some time to mull over the decision, but that hes welcome to stick around and tell you more about the e-book. Because that would be a GREAT idea!
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2.
During your present quest to trek through the mean streets of an affiliate marketing chat room, you are presented with a link to what SEEMS like it is just meant to help you out. Apparently its to a website that teaches you all about web SEO in a university type setup online! At least that what some random stranger has told you, complete with several smiley faces after each of his statements. The link is right there in front of you. What do you do?
A. Seek safe haven at this… Web SE University place.
B. Ignore it and continue asking EVERYONE why they think your Wordpress hosted Adsense account was banned.
C. Get off of everyone's case and go actually try your hand in some actual affiliate marketing.
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3.
For whatever reason, a particularly agitated message board member has decided to absolutely go OFF on you as if he were participating in some live and officiated debate about how PPC is better than the “garbage” SEO that you’ve been trying out. While you were originally going to just walk (or scroll) away, he definitely struck a deep nerve when he called SEO garbage.
That Jerk! What do you do?
A. Be thankful you've finally found someone to give you some guidance even if that guidance was the complete opposite of everything you’ve known and was also insulting and degrading.
B. Get back to work because arguing over the Internet is like arguing in to a mirror. Arguing on the Internet is dumb! Yeah!
C. Take it one step farther and make a post on the message board forum telling everyone what he did to you and that you’re NOT pleased with what he’s done.
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4.
What do the following words mean to you (if anything): ˜tracking˜ and ˜testing˜?
A. Everything
B. Why did my Adsense account get banned?
C. They are two of the Ts in the Quadruple T Philosophy line of Internet marketing strategy
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5.
Max is split-testing a PPC campaign with 42 different Ad groups which all contain 23 different keywords except for one which actually contains 17. Now, REALLY quickly and WITHOUT using a calculator, which of the following numbers is closest to how many total keywords Zack has in his campaign as a whole?
A. 1,000
B. 875
C. 450
D 0
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That wasn't that bad was it? Its not like you aren't going to lie about your score if you fail. It means you are on the road to maybe finding out how to do things properly and inst that what it is all about?
Answer/Moral Analysis:
Since I’m pretty sure we all know the right and wrong answers in the questions, let’s instead take a look at the morals that you were being taught through these somewhat exaggerated real-life examples.
But first, just in case you were wondering, here’s the correct answers:
1. B
2. C
3. B
4. A
5. D
The moral of Question #1:
Don’t talk to shady strangers trying to sell you things. It will never end well. On social communities, develop relationships FIRST.
The moral of Question #2:
Doing ANYTHING with someone you don’t know at ALL is risky, do you really think you should be clicking links too? Learn everything there is to know before you do anything. Ask questions and do your homework.
The moral of Question #3:
Time = Money
Time spent arguing = Wasted time
Wasted Time = No Money
No Money = :(
The moral of Question #4:
If you don’t know what testing and tracking refer to then, you best go find out. Because they’re very important indeed!
The moral of Question #5:
Make sure you read things carefully. You never know what the end result will be if you don’t. Knowledge is indeed POWER.